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There are many keyword resources out there. I love to utilize Overtures because its free and easy. Keep in mind the figures from Overture are usually inflated often a l...

Hows that list coming along? You wll remember in the first section of this collection I covered getting a list together of a few ideas for the site or blog niche. Hopefully you have a good sized listing of general categories. The following steps involve narrowing the keywords and then performing some supply and demand study.

There are many keyword tools out there. I prefer to utilize Overtures because its free and easy. Bear in mind that the figures from Overture are often filled sometimes somewhat sometimes a whole lot. They fudge the numbers by counting like inquiries fly and flies or affiliates and affiliate get counted as the same question. Remember they earn more income persuading their prospective advertisers a key phrase is popular. Identify additional information about research link builder pro by navigating to our stirring portfolio.

So plug-in one of many general search terms from your list. Im going to test dogs. Here are the results:

Queries done in February 2006

Rely Search Expression

1104234 dog

225786 dog

183180 dog training basics

152056 dog show

139072 dog breeders

98321 dog name

97021 dog training

91172 dog image

88480 dog available

62657 dog grooming

56907 dog present

I edited a couple of like sneak dog out for expediency. I like dog training [basics] and dog breeds. Looks like folks are looking for both a great deal. Given that we"ve the desire, lets look at to Google and examine the supply.

Key in the exact search phrase, placing quotes around it therefore Google searches for exactly what we would like. If you place in puppy breeds, Google returns 5,59o,000 effects. My dad found out about link building tips by browsing webpages. Try looking in the top of right-hand corner with this number.

Heard of Sumantra Roy? Most likely not. Hes a guy who specializes in SEO and specific keyword research. He"s invented a method termed the Keyword Effectiveness Index or KEI to assess the potential of a keyword. I take advantage of a less complicated version of it. Here it is:

KEI = Demand / Supply

That is - Demand divided by Supply. The bigger the KEI the better. This gives a simple KEI to you that ranges from 1-10. People compare this for the Richter Scale, meaning that each successive number is significantly better than the last number.

In our example above, the KEI for breed of dog will be.04, which isnt that great.

Dog Training Basics produces 45,600 benefits for Google. The KEI would be 4, which will be fantastic. Hmmwait one minute. Our lesson is concluded by that. Bye. [Sound of running down the door and hall slamming]. Only a little geek humor there.

Do a few more and see what you come up with. Used to do dog name and got a of.10, that is awful. I also tried dog gift, which got me a KEI of.07.

I frequently pick up the highest KEI key words and put them back to the Overture instrument and test it again.

Furthermore, Wordtracker does this all for you. Try it at no cost and see how easy it is. Just keep in mind that they use different resources for both demand and supply than my example above, but that shouldnt make an excessive amount of a difference.

So now we must have a much smaller number that has good quality prospects on it..

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